extra texture :: marketing news + trends

Please don’t call Mary Minnick a chief marketing officer. She was often called that at Coca-Cola but is not a fan of the title, which she says shortchanged her final contributions to the soft-drink giant. (more)

This entry was posted on Monday, May 21st, 2007 at 6:27 am and is filed under CMOs, Food/Beverage, Marketing. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.